This is custom heading elementThis is custom heading element How do you tap the 10M multicultural market this year? In this blog series, we give you five strategies that you can use as a guide when you formulate your marketing plans for the multicultural audience in 2021. Food brand? Say hello to the halal market. THE…
Continue reading 2021 Multicultural Strategy Tip #5
This is custom heading elementThis is custom heading element How do you tap the 10M multicultural market this year? In this blog series, we give you five strategies that you can use as a guide when you formulate your marketing plans for the multicultural audience in 2021. Get people talking. Tap Emerging Ethnic Micro-influencers. THE…
Continue reading 2021 Multicultural Strategy Tip #4
This is custom heading elementThis is custom heading element How do you tap the 10M multicultural market this year? In this blog series, we give you five strategies that you can use as a guide when you formulate your marketing plans for the multicultural audience in 2021. Mabuhay! Add Filipino Canadians to Your Acquisition Brief.…
Continue reading 2021 Multicultural Strategy Tip #3
This is custom heading elementThis is custom heading element How do you tap the 10M multicultural market this year? In this blog series, we give you five strategies that you can use as a guide when you formulate your marketing plans for the multicultural audience in 2021. Get on WeChat and Weibo. Seriously. THE FACTS:…
Continue reading 2021 Multicultural Strategy Tip #2
This is custom heading elementThis is custom heading element How do you tap the 10M multicultural market this year? In this blog series, we give you five strategies that you can use as a guide when you formulate your marketing plans for the multicultural audience in 2021. Be inclusive. Develop a Multicultural Marketing Model. THE…
Continue reading 2021 Multicultural Strategy Tip #1
This is custom heading elementThis is custom heading element From 2021 to 2023, Canada aims to bring 1.2 million immigrants to compensate for the shortfall in 2020, the year hit by a global pandemic. With over a million new people entering Canada from different parts of the world, Canadian businesses need to start thinking about…
Continue reading AVC CEO Joycelyn David tells Narcity why multiculturalism is key to growing your Canadian business in 2021
This is custom heading elementThis is custom heading element A recent ETHNIHUB study by AV Communications reveals that over 80% of ethnic shoppers spend more than $100 on groceries during each store visit. Spending big dollars on food does not come as a surprise. Immigrants from Chinese, South Asian, and Filipino backgrounds live with extended…
Continue reading ETHNIHUBTM Study Reveals Ethnic Shoppers Prefer Familiar Food Brands from Back Home
This is custom heading elementThis is custom heading element 34% of multicultural Canadians prefer to receive in-language communication when dealing with brands. Our recent insights study of "Media Habits of Ethnic Canada" is available for free. Contact us today. Text on the button